This has been one other 12 months by which we’ve seen a big variety of streaming worth hikes, and Apple has grow to be the most recent firm to bump up prices for subscribers within the US. On Friday, the tech big introduced it’s elevating the value of Apple TV’s month-to-month and annual subscriptions, in addition to the Apple One Particular person plan.
As of as we speak, Apple TV will improve by $2 to $15 per thirty days, and the annual worth will improve by $20 to $119. The change goes into impact for brand spanking new and present subscribers as we speak, however current prospects will obtain notification roughly one month earlier than the brand new worth hits their invoice.
The streaming service, which additionally raised its subscription worth in August final 12 months, is dwelling to fashionable titles comparable to Ted Lasso, Severance, Widow’s Bay and Darkish Matter.
When you have the Apple One Particular person plan, the brand new price is $22 a month, up from $20. This plan bundles entry to Apple TV, iCloud Plus, Apple Music and Apple Arcade. For now, pricing for the Household and Premier tiers stays the identical.
It’s not the one streamer to hike costs, as Netflix, Spotify, Peacock, Prime Video and others have additionally carried out worth jumps in 2026. This announcement comes forward of Apple’s large iPhone occasion on Sept. 9, when it’s rumored to launch a foldable telephone amongst its new lineup.
